It’s been a little while since there was an update – so here we are, already in mid-September, 4 months after launch. I’m proud to announce that we just got into two more prominent Portland co-ops this month, Food Front & Alberta, and sales are beyond steady at all 6 current retail locations with interest shown from California up to Washington (and Philly of course, among other cities). We’ve done a few more farmers markets and demos, continually gathering feedback and taking notes as we hope to release a few new products by the end of the year. The newest product will be a Soy-Free version of our veggie salad, and we are also hoping to release a spicy version as well. Additionally, 2 brand new products are in development and we hope to announce them by November where we’ll have a booth for VegFest.
For anyone that has not yet gotten their Kickstarter reward, we’re still working on a few but please email us firstname.lastname@example.org for an update if you feel that you should have already received your reward, or if you have any questions at all. Turns out it always takes a little longer than planned! Shirts should be out to just about everyone though – thanks for sharing your pictures!
Some major initiatives for the coming months:
- redesign packaging to account for multiple products, make it faster and less expensive to package, and also extend the shelf-life while including tamper-evident seals.
- work with co-packers and consultants to scale up or wider distribution and brand recognition.
- continue to research distribution possibilities that will efficiently take Tofuna Fysh to new markets outside of Portland.
Thanks for the support!